The cosmetic surgery and procedure market size was estimated at USD 145.91 billion in 2024 and is projected to hit around USD 580.1 billion by 2034, expanding at a CAGR of 14.8% during the forecast period from 2025 to 2034. Factors such as the rising volume of cosmetic surgeries due to increasing demand from emerging countries are expected to boost the market
Report Coverage | Details |
Market Size in 2025 | USD 167.51 Billion |
Market Size by 2034 | USD 580.1 Billion |
Growth Rate From 2025 to 2034 | CAGR of 14.8% |
Base Year | 2024 |
Forecast Period | 2025-2034 |
Segments Covered | Procedure Type, Gender, Age Group, Region |
Market Analysis (Terms Used) | Value (US$ Million/Billion) or (Volume/Units) |
Regional scope | North America; Europe; Asia Pacific; Latin America; MEA |
Key Companies Profiled | AbbVie Inc.; Cynosure; Evolus Inc.; RevanceGalderma; Lumenis; Solta Medical; Syneron Candela; Alma Laser; Airsculpt Technologies, Inc. |
Cosmetic surgery and procedures include both invasive procedures and non-invasive procedures to enhance or reshape structures of the body for aesthetic and attractive looks. Cosmetic surgery and procedures enhance and reshape structures of the body to improve appearance and boost confidence. Some of the top Cosmetic surgeries and procedures include breast augmentation, breast lift, chin, cheek, or jaw reshaping (facial implants or soft tissue augmentation), hair transplantation, lip augmentation, liposuction, nose reshaping, Chemical peel, botox injections, and others. Factors such as rising disposable incomes, growing awareness regarding cosmetic surgery, increasing societal acceptance of cosmetic procedures, and rising focus on personal grooming are expected to spur the demand for cosmetic surgeries and non-surgical procedures throughout the projected period.
Rapid technological advancement
The rapid technological advancement is projected to offer lucrative opportunities to the cosmetic surgery and procedure market during the forecast period. The rising availability of emerging technologies for the treatment of various cosmetic surgeries and procedures to improve aesthetic appeal. Several manufacturers are focusing on developing cutting-edge aesthetic equipment, leading to increasing demand for aesthetic treatments. For instance, the introduction of technologically advanced products, such as non-invasive body contouring systems, that use fat-freezing technology, is expected to create lucrative growth opportunities. According to the Aesthetic Society (U.S.), non-invasive body fat reduction was among the top 5 non-invasive procedures in the U.S. in 2020 with 140,314 procedures performed.
According to the International Society of Aesthetic Plastic Surgery, Liposuction was the most common surgical procedure in 2023 as in 2022, with more than 2.2 million, followed by breast augmentation, eyelid surgery, abdominoplasty, and rhinoplasty.
High costs
The high costs associated with cosmetic surgery and procedures are anticipated to projected to hamper the market's growth. The market has also observed a lack of awareness regarding cosmetic surgery and procedures in underdeveloped countries. In addition, stringent regulatory policies and side effects may restrict the expansion of the global cosmetic surgery and procedure market.
The invasive segment accounted for the maximum share in 2024 due to the increasing affordability of cosmetic procedures, increasing the safety of surgeries, the growing reliance of patients on surgeries to achieve positive outcomes, the presence of skilled surgeons, and long-lasting results.
The non-invasive segment is likely to witness the fastest growth in the coming years due to higher awareness and lower risk in comparison to surgical procedures. Several people prefer pain-free methods for easy and appearing youthful and healthy looks without complications, spurring the for non-surgical procedures. Less pain, instant results, and low cost are some of the factors that have increased the demand for non-invasive procedures at a global level. Popular non-invasive procedures include Botox injections, soft tissue fillers, and chemical peels. Furthermore, nonsurgical procedures are more economical and a large number of relevant service providers are easily available.
The female segment is expected to hold the dominating share of the market during the forecast period owing to the increasing desire for an aesthetic physical appearance in women. The rising adoption of eyelids, breast augmentation, nose, cheekbones, and lips surgeries among women to achieve their ideal appearance is expected to boost the growth of the segment.
On the other hand, the men segment is expected to grow at a notable rate owing to the increasing desire for an ideal aesthetic look among men. The most common cosmetic procedures being opted for by men include surgery involving genitals, liposuction, nose, and others.
The 30-54 segment held the largest segment of the market in 2024. The 30-54 age group 30-45 is increasingly opting for cosmetic procedures to change their physical appearance for aesthetic looks. In addition, breast enlargement, liposuction, breast augmentation, tummy tuck, and cheek implants are some of the highly adopted cosmetic surgeries and procedures, fuelling the segment’s expansion in the coming years.
On the other hand, the 13-29 age segment is expected to grow significantly during the forecast period. The 13-29 age group segment is suffering from low self-esteem and anxiety owing to an obsession with their ideal celebrity or influencer, especially driven by social networking platforms. The most common cosmetic procedures being opted for them include nose (rhinoplasty), breast augmentation, acne & acne scars, and others. Such factors are significantly fueling the segment’s growth.
North America accounted for the largest share of the global revenue. Factors such as Advanced healthcare infrastructure, adoption of cosmetic procedures, increasing number of licensed cosmetic clinics, rising prevalence of skin disorders, increasing disposable income, rising demand by consumers to boost self-esteem, increasing popularity of self-monitoring apps, and the presence of board-certified and skilled cosmetic surgeons in the region are some of the major factors contributing to the market growth. Thus, North America is expected to be a key revenue generator for cosmetic surgery and procedure manufacturers in the coming years.
Asia Pacific, on the other hand, is projected to grow at the fastest CAGR during the forecast period. The region is backed by countries, such as China, India, and South Korea. South Korea is considered the hub of cosmetic surgery, which supports the market growth. The availability of technologically advanced devices, rising disposable income, the growing focus on physical appearance, and the increasing number of cosmetic surgery clinics in developing countries are projected to drive the regional market.
This report forecasts revenue growth at country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2034. For this study, Nova one advisor, Inc. has segmented the Cosmetic Surgery And Procedure Market
By Procedure Type
By Gender
By Age Group
By Geography