The Asia Pacific elastography imaging market size was exhibited at USD 553.15 million in 2024 and is projected to hit around USD 1186.49 million by 2034, growing at a CAGR of 7.93% during the forecast period 2025 to 2034.
Report Coverage | Details |
Market Size in 2025 | USD 597.01 Million |
Market Size by 2034 | USD 1186.49 Million |
Growth Rate From 2025 to 2034 | CAGR of 7.93% |
Base Year | 2024 |
Forecast Period | 2025-2034 |
Segments Covered | Modality, Application, End use, Country |
Market Analysis (Terms Used) | Value (US$ Million/Billion) or (Volume/Units) |
Key Companies Profiled | Canon Medical Systems Corporation; Esaote SpA; FUJIFILM Corporation; GE Healthcare; Hitachi, Ltd.; Koninklijke Philips N.V.; Mindray Bio-Medical Electronics Co., Ltd.; Samsung Medison Co., Ltd.; Siemens; Toshiba America Medical Systems, Inc. |
The rising prevalence of chronic diseases is increasing the demand for non-invasive diagnostic techniques, while technological advancements in ultrasound and MRI elastography are enhancing imaging accuracy and accessibility. The expansion of healthcare infrastructure and diagnostic centers, particularly in countries such as China and India, is further fueling market growth. In addition, the growing geriatric population is contributing to a higher incidence of chronic diseases, necessitating advanced diagnostic solutions. Medical tourism in countries such as India and Thailand, coupled with government initiatives promoting early disease detection and preventive healthcare, is boosting adoption.
The increasing prevalence of chronic disorders such as liver disease, cancer, musculoskeletal conditions, and cardiovascular diseases is driving the demand for advanced imaging technologies in the Asia Pacific region. Elastography is highly efficient in assessing tissue stiffness, detecting fibrosis, and distinguishing between benign and malignant lesions, making it a preferred non-invasive alternative to traditional biopsy methods. Its ability to provide real-time, accurate, and early disease detection enhances clinical decision-making, particularly in the diagnosis of liver fibrosis, breast cancer, and thyroid disorders. As healthcare providers prioritize early diagnosis and precision medicine, the adoption of elastography is growing across hospitals, diagnostic centers, and research institutes in the Asia Pacific region.
The growing medical tourism industry in the Asia Pacific region is expected to be a significant driver of elastography imaging market growth. In September 2024, China’s Ministry of Commerce, National Health Commission, and National Medical Products Administration issued a joint circular allowing foreign investors to operate hospitals in major cities such as Beijing, Tianjin, Shanghai, Nanjing, Suzhou, Fuzhou, Guangzhou, Shenzhen, and Hainan province. According to the South China Morning Post, China also plans to permit fully foreign-owned hospitals and allow foreign investment.
However, India already has a well-established medical tourism industry, attracting patients with affordable yet high-quality healthcare services, China is in the early stages of developing its medical tourism sector but is expected to witness a rapid boom. India has positioned itself as a global leader in medical tourism, whereas China is actively expanding its healthcare capabilities. This rising influx of international patients seeking cost-effective, high-quality diagnostic and treatment options is expected to fuel demand for advanced imaging technologies, including elastography, as hospitals and diagnostic centers aim to enhance their service offerings.
The ultrasound segment held the largest market share in 2024 and is further expected to grow at a fastest CAGR of 8.03% from 2025 to 2034. This is owing to its high efficiency in liver fibrosis assessment, increasing preference for point-of-care diagnostics, and technological advancements such as AI integration and portable ultrasound devices. In addition, the growing burden of chronic liver diseases and cancer, along with the expansion of healthcare infrastructure in emerging economies, has further driven demand for ultrasound-based elastography imaging.
The MRI segment is also expected to grow over the forecast period. Its high precision in soft tissue characterization and ability to provide detailed, quantitative assessment of tissue stiffness. The increasing prevalence of chronic liver diseases, musculoskeletal disorders, and cancer is fueling demand for MRI elastography. In addition, technological advancements such as AI-powered imaging, improved magnetic resonance sequences, and enhanced patient comfort features are making MRI elastography more accessible and efficient. As healthcare providers in the Asia Pacific region continue to invest in advanced diagnostic capabilities, the adoption of MRI elastography is expected to rise significantly.
The general imaging segment dominated the market by capturing a share of more than 32.5% in 2024. This dominance is attributed to the widespread application of elastography in routine diagnostic imaging, particularly in the assessment of liver fibrosis, breast lesions, thyroid disorders, and musculoskeletal conditions. The increasing demand for non-invasive diagnostic techniques, coupled with technological advancements in ultrasound and MRI elastography, has further boosted adoption. In addition, the expansion of healthcare facilities, growing awareness of early disease detection, and improving reimbursement policies have contributed to the segment’s dominance.
The breast segment is expected to grow at the fastest CAGR of 8.99% over the forecast period. This is owing to the rising incidence of breast cancer and the increasing demand for non-invasive, early diagnostic solutions. According to the International Agency for Research on Cancer (IARC), in 2022, approximately 985,817 cancer cases were reported in Asia. Furthermore, the five-year prevalence of cancer in the region is projected to reach 3,197,043 cases. Elastography imaging plays a crucial role in differentiating benign from malignant breast lesions, reducing the need for unnecessary biopsies. Advancements in ultrasound and MRI elastography, coupled with growing awareness of breast cancer screening programs, are further driving adoption. In addition, government initiatives, expanding healthcare infrastructure, and improved reimbursement policies in countries such as China, India, and Japan are contributing to the rapid growth of this segment.
Hospital segment dominated the market with a share of nearly 40.0% in 2024, driven by the increasing number of hospital-based imaging centers, the rising adoption of advanced diagnostic technologies, and the growing patient influx for chronic disease diagnosis and treatment. Hospitals are the primary healthcare facilities equipped with advanced elastography imaging systems, enabling comprehensive disease assessment, particularly for liver fibrosis, cancer, and musculoskeletal disorders. In addition, government initiatives to expand healthcare infrastructure, rising medical tourism, and improving reimbursement policies have further fueled the dominance of the hospital segment in the Asia Pacific elastography imaging market.
The imaging centers segment is anticipated to experience the fastest growth of 8.31% over the forecast period, driven by the increasing demand for cost-effective and specialized diagnostic services, as well as the rising preference for outpatient imaging solutions. Imaging centers offer faster appointment scheduling, lower costs compared to hospitals, and access to advanced elastography imaging technologies, making them an attractive option for patients.
China Elastography Imaging Market Trends
China elastography imaging market dominated the Asia Pacific region with a market share of 26.21% in 2024. China accounts for the largest population in the region and faces a growing burden of chronic diseases, such as liver disease, cancer, and cardiovascular disorders, which is driving the demand for advanced diagnostic technologies such as elastography. The country's rapid healthcare infrastructure development, increasing investments in medical technologies, and the expansion of diagnostic centers have further contributed to its market leadership.
Japan Elastography Imaging Market Trends
The elastography imaging market in Japan accounted for a market share of 19.25% in 2024. Japan's advanced healthcare infrastructure, coupled with its technologically advanced medical imaging systems, plays a significant role in driving market growth. The country is known for its high-quality healthcare services and strong emphasis on early diagnosis and preventive healthcare. In addition, the aging population in Japan is contributing to the growing need for diagnostic technologies such as elastography, particularly for chronic conditions such as liver disease and cancer.
India Elastography Imaging Market Trends
The India elastography imaging market is expected to grow over the forecast period. This growth is driven by increasing healthcare investments, particularly in advanced diagnostic technologies, and the growing burden of chronic diseases such as liver disease, cancer, and musculoskeletal disorders. The rise in medical tourism in India, which attracts patients seeking affordable, high-quality healthcare services, further boosts the demand for elastography imaging.
This report forecasts revenue growth at country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2034. For this study, Nova one advisor, Inc. has segmented the Asia Pacific elastography imaging market
By Modality
By Application
By End Use
By Country
Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.1.1. Modality
1.1.2. Application
1.1.3. End use
1.1.4. Estimates and forecast timeline
1.2. Research Methodology
1.3. Information Procurement
1.3.1. Purchased database
1.3.2. internal database
1.3.3. Secondary sources
1.3.4. Primary research
1.3.5. Details of primary research
1.4. Information or Data Analysis
1.4.1. Data analysis models
1.5. Market Formulation & Validation
1.6. Model Details
1.6.1. Commodity flow analysis (Model 1)
1.6.1.1. Approach 1: Commodity flow approach
1.6.2. Volume price analysis (Model 2)
1.6.2.1. Approach 2: Volume price analysis
1.7. List of Secondary Sources
1.8. List of Primary Sources
1.9. Objectives
1.9.1. Objective 1
1.9.2. Objective 2
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Segment Outlook
2.2.1. Modality outlook
2.2.2. Application outlook
2.2.3. End use outlook
2.3. Competitive Insights
Chapter 3. Asia Pacific Elastography Imaging Market Variables, Trends & Scope
3.1. Market Lineage Outlook
3.1.1. Parent market outlook
3.1.2. Related/ancillary market outlook
3.2. Penetration & Growth Prospect Mapping
3.3. Industry Value Chain Analysis
3.3.1. Reimbursement framework
3.4. Market Dynamics
3.4.1. Market driver analysis
3.4.1.1. Growing prevalence of chronic diseases
3.4.1.2. Technological advancements
3.4.1.3. Growing geriatric population
3.4.2. Market restraint analysis
3.4.2.1. High cost of elastography imaging systems
3.4.2.2. Stringent regulatory approvals
3.5. Asia Pacific Elastography Imaging Market Analysis Tools
3.5.1. Industry Analysis – Porter’s
3.5.1.1. Supplier power
3.5.1.2. Buyer power
3.5.1.3. Substitution threat
3.5.1.4. Threat of new entrant
3.5.1.5. Competitive rivalry
3.5.2. PESTEL Analysis
3.5.2.1. Political landscape
3.5.2.2. Technological landscape
3.5.2.3. Economic landscape
Chapter 4. Asia Pacific Elastography Imaging Market: Modality Estimates & Trend Analysis
4.1. Segment Dashboard
4.2. Asia Pacific Elastography Imaging Modality Market Movement Analysis
4.3. Asia Pacific Elastography Imaging Market Size & Trend Analysis, by Modality, 2021 to 2034 (USD Million)
4.4. Ultrasound
4.4.1. Ultrasound market estimates and forecast 2021 to 2034 (USD Million)
4.5. Magnetic Resonance Imaging
4.5.1. Magnetic resonance imaging market estimates and forecast 2021 to 2034 (USD Million)
Chapter 5. Asia Pacific Elastography Imaging Market: Application Estimates & Trend Analysis
5.1. Segment Dashboard
5.2. Asia Pacific Elastography Imaging Application Market Movement Analysis
5.3. Asia Pacific Elastography Imaging Market Size & Trend Analysis, by Application, 2021 to 2034 (USD Million)
5.4. General Imaging
5.4.1. General imaging market estimates and forecasts 2021 to 2034 (USD Million)
5.5. Hepatology
5.5.1. Hepatology market estimates and forecasts 2021 to 2034 (USD Million)
5.6. Breast
5.6.1. Breast market estimates and forecasts 2021 to 2034 (USD Million)
5.7. Cardiology
5.7.1. Cardiology market estimates and forecasts 2021 to 2034 (USD Million)
5.8. Nephrology
5.8.1. Nephrology market estimates and forecasts 2021 to 2034 (USD Million)
5.9. Orthopedic and Musculoskeletal
5.9.1. Orthopedic and musculoskeletal market estimates and forecasts 2021 to 2034 (USD Million)
Chapter 6. Asia Pacific Elastography Imaging Market: End Use Estimates & Trend Analysis
6.1. Segment Dashboard
6.2. Asia Pacific Elastography Imaging End Use Market Movement Analysis
6.3. Asia Pacific Elastography Imaging Market Size & Trend Analysis, by End Use, 2021 to 2034 (USD Million)
6.4. Hospitals
6.4.1. Hospitals estimates and forecast 2021 to 2034 (USD Million)
6.5. Imaging Centers
6.5.1. Ambulatory surgery centers market estimates and forecast 2021 to 2034 (USD Million)
6.6. Other End Use
6.6.1. Other end use market estimates and forecast 2021 to 2034 (USD Million)
Chapter 7. Competitive Landscape
7.1. Recent Developments & Impact Analysis, By Key Market Participants
7.2. Company/Competition Categorization
7.3. Key company market share analysis, 2024
7.4. Company Position Analysis
7.5. Company Categorization (Emerging Players, Innovators and Leaders
7.6. Company Profiles
7.6.1. Canon Medical Systems Corporation
7.6.1.1. Company overview
7.6.1.2. Financial performance
7.6.1.3. Product benchmarking
7.6.1.4. Strategic initiatives
7.6.2. Esaote SpA;
7.6.2.1. Company overview
7.6.2.2. Financial performance
7.6.2.3. Product benchmarking
7.6.2.4. Strategic initiatives
7.6.3. FUJIFILM Corporation
7.6.3.1. Company overview
7.6.3.2. Financial performance
7.6.3.3. Product benchmarking
7.6.3.4. Strategic initiatives
7.6.4. GE Healthcare
7.6.4.1. Company overview
7.6.4.2. Financial performance
7.6.4.3. Product benchmarking
7.6.4.4. Strategic initiatives
7.6.5. Hitachi, Ltd.
7.6.5.1. Company overview
7.6.5.2. Financial performance
7.6.5.3. Product benchmarking
7.6.5.4. Strategic initiatives
7.6.6. Koninklijke Philips N.V.
7.6.6.1. Company overview
7.6.6.2. Financial performance
7.6.6.3. Product benchmarking
7.6.6.4. Strategic initiatives
7.6.7. Mindray Bio-Medical Electronics Co., Ltd.
7.6.7.1. Company overview
7.6.7.2. Financial performance
7.6.7.3. Product benchmarking
7.6.7.4. Strategic initiatives
7.6.8. Samsung Medison Co., Ltd.
7.6.8.1. Company overview
7.6.8.2. Financial performance
7.6.8.3. Product benchmarking
7.6.8.4. Strategic initiatives
7.6.9. Siemens
7.6.9.1. Company overview
7.6.9.2. Financial performance
7.6.9.3. Product benchmarking
7.6.9.4. Strategic initiatives
7.6.10. Toshiba America Medical Systems, Inc.
7.6.10.1. Company overview
7.6.10.2. Financial performance
7.6.10.3. Product benchmarking
7.6.10.4. Strategic initiatives
Chapter 8. Asia Pacific Elastography Imaging Market: Country Estimates & Trend Analysis By Modality, Application, End Use
8.1. Country Market Share Analysis, 2024 & 2034
8.2. Country Market Dashboard
8.3. Regional Market Snapshot
8.4. Market Size, & Forecasts Trend Analysis, 2021 to 2034:
8.5. Asia Pacific
8.5.1. Japan
8.5.1.1. Key country dynamics
8.5.1.2. Competitive scenario
8.5.1.3. Regulatory framework
8.5.1.4. Reimbursement structure
8.5.1.5. Japan market estimates and forecasts 2021 to 2034 (USD Million)
8.5.2. China
8.5.2.1. Key country dynamics
8.5.2.2. Competitive scenario
8.5.2.3. Regulatory framework
8.5.2.4. Reimbursement structure
8.5.2.5. China market estimates and forecasts 2021 to 2034 (USD Million)
8.5.3. India
8.5.3.1. Key country dynamics
8.5.3.2. Competitive scenario
8.5.3.3. Regulatory framework
8.5.3.4. Reimbursement structure
8.5.3.5. India market estimates and forecasts 2021 to 2034 (USD Million)
8.5.4. Australia
8.5.4.1. Key country dynamics
8.5.4.2. Competitive scenario
8.5.4.3. Regulatory framework
8.5.4.4. Reimbursement structure
8.5.4.5. Australia market estimates and forecasts 2021 to 2034 (USD Million)
8.5.5. South Korea
8.5.5.1. Key country dynamics
8.5.5.2. Competitive scenario
8.5.5.3. Regulatory framework
8.5.5.4. Reimbursement structure
8.5.5.5. South Korea market estimates and forecasts 2021 to 2034 (USD Million)
8.5.6. Thailand
8.5.6.1. Key country dynamics
8.5.6.2. Competitive scenario
8.5.6.3. Regulatory framework
8.5.6.4. Reimbursement structure
8.5.6.5. Thailand market estimates and forecasts 2021 to 2034 (USD Million)